Importance for outdoor seating for businesses
Outdoor seating has became an important part of dining in various hospitality industries. It offers a unique and inviting space for your customers to relax and enjoy their food and their surroundings. Whether its a restaurant, cafe, bar, or hotel, having an outdoor seating space can really help with enhancing the overall customer experience. Keeping up with the outdoor seating trends can be hard but we are here to help.
Creating a welcoming environment
Outdoor seating helps provide a space to create a warm and welcoming atmosphere for their customers. With the right design and furniture, hospitality sectors can create a visually appealing space which will intrigue and attract customers to spend time on your premises. When offering comfortable outdoor seating and eye catching designs, it is proven customers are more likely to try out your restaurant.
Expanding seating capacity
Being able to have an outdoor seating area is a great benefit. This can also lead to an expansion and the increase in sales. You are able to accommodate more customers, reduce waiting times, and maximising revenue. Also, having an outdoor space means that if it is the right choice for your company, you can expand to hosting social events and private events.
Taking advantage of scenic locations
When business are located in scenic areas or with breath-taking views, outdoor seating can really help with the drawing in and inciting customers to sit at your restaurant. Whether its a beach front restaurant or rooftop bar, outdoor seating allows your customers to be able to sit, relax and enjoy the view and your restaurant. If your business is not able to have a scenic area, don’t worry this doesn’t mean that no one is going to sit at your restaurant. This gives you the opportunity to really use furniture to make your outdoor seating look instagramable. Keeping up with social media trends can really help enhance you sales as in 2024 everybody wants to be able to take a nice photo for social media.
Outdoor seating trends in 2024
As we have entered 2024, the outdoor seating industry is to witness a range of exciting trends that will define the way we use outdoor spaces. The trends so far of 2024 have been around sustainability, comfort, functionality and unique design conception. Let’s explore each trend in detail to help gain a better understanding of what to expect in the years to come.
Sustainable and eco friendly
In recent years, we have really seen a push on growing awareness on sustainability. We have seen a lot of businesses are now looking for eco-friendly options, including outdoor seating. With items such as recycled plastic chairs, tables and benches. These eco friendly change not only helps reduce the carbon footprint but also contributes to the overall aesthetics of the outdoor seating.
Multifunctional seating has also gained popularity as this allows business to be able to optimise their space and offer versatility. For example a bench with built in planters or storage compartments will serve multiple purposes, helping to reduce the needs for additional furniture that may take up more space.
Comfort and functionality
Comfort and functionality has always been an important factor when designing outdoor seating and this trend will continue into 2024. The big focus is on creating sustainable seating options which also provide comfort. Additionally, investing in weather resistant materials that can withstand the weather conditions without reducing comfort.
Functionality will also play a big role in outdoor seating designs. Business are seeking easy to clean, stackable, and lightweight furniture for convenient storage and easy rearrangement. Modular seating is also gaining popularity, allowing business to created customisable seating arrangements based on the their space and needs.
Technology integration in outdoor seating
Technology is on the rise in every sector. It is predicted that we may see in 2024 and later technology moving into the outdoor seating areas. Adding smart features into furniture such as adjustable seating positions,, built in lighting systems, or even remote controlled functionalities. For example, customers will be able to adjust the height or reclining angle of their chairs with a simple touch of a button or control the lighting to the desired atmosphere.
Furthermore, technology will also play a role in seating maintenance. It is predicted that we can start adding smart sensors and monitoring systems to track the condition of their outdoor furniture, allowing companies be able to be ahead of ordering new furniture when old furniture is starting to wear down.
Outdoor seating in different industries
The demand for outdoor furniture isn’t just in restaurants and cafes. Let’s explore how different industries can use outdoor seating to enhance their businesses:
Restaurants and cafes: Outdoor seating is a must have for restaurants and cafes, as it allows customers to be able to relax and enjoy their meals in a relaxed and open air environment. From sidewalk cafes to rooftop dining, outdoor seating can really enhance your restaurant or cafe.
Bars and pubs: Outdoor seating is the perfect complement for pubs and bars. In the sunshine, groups of friends flock to the pub or a bar to enjoy the sunshine and socialise. Whether its a beer garden or a terrace overlooking the city, outdoor seating really enhances the potential of your intake of customers.
Hotels and resorts: Outdoor seating is a must in a hotel or a resort, as this allows guest to fully appreciate the holiday. Not having an outdoor area in a hotel or resort may lead to customers feeling like they are not able to chill around the hotel and this leads to them venturing out. When at a hotel or resort people may want a place to sit outside if they dont want to go out and they want to relax around the hotel without them having to stay in their room.
Event venues: Outdoor seating is becoming popular with event venues, as it offers unique and memorable experience. Whether it’s a wedding ceremony or a party, outdoor seating options help provide comfort and convenience. Plan ahead and consider all weather conditions.
Outdoor seating maintenance
When buying outdoor furniture, you want to make sure that everything you buy is going to last and not break within the first month of use. Making sure you buy products that are high quality. Outdoor furniture is exposed to various weather conditions throughout the year, which can cause wear and tear. Here are some tips to keep your outdoor seating in top condition:
Regular cleaning: Outdoor seating should be cleaned regularly, to make sure any dirt , dust and debris is removed. Follow the manufactures instructions when cleaning to ensure that the chemicals being used aren’t harmful to the material.
Protective covers: When not in use, either use protective covers or make sure there is inside storage for the furniture to be moved to. Covers can help fading, rusting and other forms of damage caused by sunlight, rain or snow.
Seasonal storage: If it is possible being able to store outdoor furniture during harsh weather or during the off season indoors or in storage. This really helps with the life span of the furniture.
Embracing the latest outdoor seating trends in 2024
As we look into 2024, the outdoor seating industry is set to undergo exciting changes. From sustainable materials to new design trends, there is endless possibilities for creating comfortable and inviting seating areas. Businesses in the hospitality industry, including restaurants, cafes, hotels, and event venues, can really get ahead of the times by incorporating trends can help customer experiences and boost revenue.